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September 26, 2012

Innovation - Where do ideas come from?


We all have this fantasy of the great idea coming up to us, suddenly in our shower or, like Archimedes in his bath.  We often tend to think that ideas come for an Eureka! moment.

What if, ideas actually come from a longer process, that they are born as hunches that slowly grow?  Maybe it would

Steve Johnson, author of the Book "Where great ideas are born", as an interesting point of view on this:





So, keep these incomplete ideas in a notebook you carry around, or on a file on your computer, or a sticky note on your wall.  You never know, what may seem like an unfeasible and unfinished idea today, could be a genius idea when the time is ripe.


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